Texas Teen Drivers Campaign

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Portfolio:

PIERCARLO ABATE, Instructional Design

 

THE ISSUE: Each year there are thousands of fatal crashes involving young or new drivers all over Texas.

THE SOLUTION: Texas Department of Public Safety decided to produce a series of educational videos and mandatory classes aimed specifically to young drivers.

THE NEXT STEP: Texas Department of Public Safety decided to produce a series of  short Youtube videos on the issue of distracted driving.

CLICK IMAGE TO WATCH A PREVIEW

 

CLICK IMAGE TO WATCH THE VIDEO

As part of the team that worked on this project, I had the opportunity to:

 

  • Work with the team and contractors in Adobe Captivate to develop segments of the  presentations.
  • Create a video trailer for management as a tool to market the product to stakeholders.

 

  • Shoot and edit a short video ("Texting while Boxing") to be distributed through Youtube and other social media.